Calibrated Beam LED Design
Eliminate light diffusion and flare effects common in full-array LED TVs with Sony’s Backlight Master Drive. Designed to emit LED light in a straight beam, the drive delivers unprecedented picture quality showcasing vivid colors and inky blacks no matter your viewing environment.
Brightness
8K displays often struggle with brightness due to low transmission rates. Proprietary X-Tended Dynamic Range PRO technology from Sony dims and boosts LEDs independently to balance light output throughout the screen for a dynamic image that surpasses the brightness range of most LED-backlit TVs.
Backlight Master Drive
An ultra-dense LED structure, localized dimming and a cutting-edge algorithm allow Sony’s Backlight Master Drive to deliver industry-leading dynamic range on all its 8K displays. This technology results in a wide-ranging color gamut and greater accuracy, calibration and brightness.
Upscaling
Don’t worry about the lack of 8K content. Through Sony’s 8K upscaling technology, you’ll get greater detail, texture and color out of your 4K and 2K media. High-quality upscaling is made possible through Sony’s 8K X-Reality PRO, which analyzes and enhances patterns in scenes to paint a true-to-life 8K image.
Calibrated Beam LED Design
Eliminate light diffusion and flare effects common in full-array LED TVs with Sony’s Backlight Master Drive. Designed to emit LED light in a straight beam, the drive delivers unprecedented picture quality showcasing vivid colors and inky blacks no matter your viewing environment.
Brightness
8K displays often struggle with brightness due to low transmission rates. Proprietary X-Tended Dynamic Range PRO technology from Sony dims and boosts LEDs independently to balance light output throughout the screen for a dynamic image that surpasses the brightness range of most LED-backlit TVs.
Backlight Master Drive
An ultra-dense LED structure, localized dimming and a cutting-edge algorithm allow Sony’s Backlight Master Drive to deliver industry-leading dynamic range on all its 8K displays. This technology results in a wide-ranging color gamut and greater accuracy, calibration and brightness.
Upscaling
Enjoy exceptional picture quality today and tomorrow. Sony’s advanced upscaling transforms your existing 4K and HD content with added depth, texture, and color, delivering a beautifully refined viewing experience that feels effortlessly future-ready.
8K HDR TVs
Sony 8K transforms big-screen entertainment, revealing depth, texture, and hidden details you never knew were there.
OLED TVs
Every pixel counts. With over 8 million self-illuminating pixels, Sony OLED TVs reveal flawless blacks, brilliant lights, and extraordinary detail in every scene.
Full Array LED TVs
Experience richer contrast and stunning clarity. With local dimming and boosting, Sony Full Array LED TVs bring every shadow, highlight, and detail to life.
4K HDR TVs
Experience 4K HDR at its finest. Sony TVs reveal richer colors, sharper detail, and striking contrast, turning every moment on screen into something extraordinary.
Smart TVs
Experience entertainment your way. Sony Smart TVs combine intuitive navigation, seamless streaming, and intelligent features to bring every movie, show, and game to life with effortless elegance.
Seeing Is Believing
Experience entertainment in its fullest brilliance. Sony projectors combine spectacular brightness, rich color, and stunning 4K clarity for an immersive viewing experience.
7.2ch Surround
Step into the world of Sony ES Series audio with the STR-AZ1000ES. As the entry point to this premium line, it delivers immersive Dolby Atmos, DTS:X, 360 Reality Audio, and Hi-Res Audio, bringing cinematic sound and refined detail to your home theater without compromise.
9.2ch Surround
Elevate your home theater with the Sony STR-AZ3000ES. This ES Series AV receiver delivers breathtaking Dolby Atmos, DTS:X, 360 Reality Audio, and Hi-Res Audio for immersive, room-filling sound. With flexible speaker configurations and refined engineering, the STR-AZ3000ES ensures every movie, game, and track is experienced with extraordinary clarity and cinematic presence.
11.2ch Surround
Bring the thrill of the cinema home. The STR-AZ5000ES, Sony’s second-tier ES Series AV receiver, immerses your space in Dolby Atmos, DTS:X, 360 Reality Audio, and Hi-Res Audio, revealing every note and detail with breathtaking precision and refined elegance.
13.2ch Surround
Step into the pinnacle of home theater audio with the Sony STR-AZ7000ES. As the flagship ES Series AV receiver, it delivers unmatched Dolby Atmos, DTS:X, 360 Reality Audio, and Hi-Res Audio performance. Every movie, game, and track comes alive with breathtaking clarity, depth, and immersive realism, transforming your home into a private, luxury cinema.
